Workforce Development Track

Recruiting and retaining talent is critical to success - and more challenging than ever. Discover the innovations that are successfully nurturing new worker pipelines and growing the next generation of leaders. Track sponsored by:

  • Emily DeRocco

    on the Workforce Imperative

  • Mark Woodka

     on Turnover, Retention, and Employee Engagement

  • Andrew Carle

    on Innovative Recruitment, Training, and Retention Programs

  • Jacquelyn Kung

    on Measuring Workforce Trends that Matter

  • Steve Partridge

    on Partnering for Success

  • Judy Whitcomb

    on Partnering for Success

  • Todd Schmiedeler

    on Partnering for Success

  • Brent Weil

    on An Agenda for Action

  • Patricia Will

    on Striving for Greatness

  • Paul Mullin

    on Striving for Greatness

Attendees will hear from leading subject matter experts on:

  • Using workforce metrics to manage for success
  • Measuring operations against industry benchmarks
  • Building truly effective education partnerships
  • You will also collaborate with peers on workforce solutions and action steps to support your operations in 2019 and beyond.

Workforce Development Schedule at a Glance | November 9, 2018


Networking Breakfast (7:45 - 8:30 AM)

Dee Ann Turner

Keynote Presentation (8:30 - 9:30 AM)

It's My Pleasure: The Impact of Extraordinary Talent and a Compelling Culture

Speaker: Dee Ann Turner

Dee Ann Turner, Vice President of Sustainability for Chick-fil-A Inc. and Corporate Talent Expert, works globally with organizations who want to grow talent management practices, transform and strengthen culture, and develop an "It’s My Pleasure" service model. She will share with attendees more than 30 years of experience hiring and developing talent and transforming organizational culture.

Session sponsored by:

The Workforce Imperative (9:45 - 10:15 AM)

Workforce is the biggest challenge facing successful operation of senior living—and unless we act boldly, the problem will continue to grow. This discussion will highlight the scope of the workforce challenge and the trends we all need to be aware of as we attack the issue head on. From public-private partnerships to industry-recognized apprenticeships to unique recruiting and onboarding, companies are finding ways to win and make workforce a competitive advantage.

Listen: What the Data Says and What it Means (10:15 - 11:00 AM)

The senior living industry runs on data, from occupancy rates to resident satisfaction. Yet when it comes to our existing and future workforce, there has been very little reliable, industry-wide information to make critical recruiting and staffing decisions. In this session, you’ll hear the latest workforce trends in senior living and benchmarked data on turnover, retention, and employee engagement. You’ll also learn how to access and analyze sources of workers in hard-to-fill jobs, and locate schools with the right technical programs. We measure what matters--and these new data sources can be a game changer.

  • Jacquelyn Kung, CEO, Activated Insights
  • Mark Woodka, CEO, OnShift


Plan: Partner for Success (11:00 - 11:45 AM)

Every senior living operator has its own procedures, but when it comes to workforce, you don’t have to reinvent the wheel. In this session, you’ll learn about innovative recruitment, training, and retention programs that have been effective and demonstrated return on investment. You’ll also hear how education and community organizations can be your best partners--and may even unlock government and foundation funding to help start up and sustain your efforts. This panel of experts will walk through the elements of success, from establishing a partnership to ensuring a lasting program that can bolster your long-term staffing strategy.

  • Andrew Carle, Founding Director - Program in Senior Housing Administration, George Mason University
  • Steve Partridge, Vice President of Workforce Development, Northern Virginia Community College
  • Todd Schmiedeler, Vice President, Employee Services, Trilogy Health Services
  • Judy Whitcomb, Senior Vice President, HR and Learning & Organizational Development, Vi
Lynne Katzmann, Founder and President of Juniper Communities

Lunch and Keynote Presentation (12:00 - 1:15 PM)

Culture: A Company’s DNA, Heart and Soul and Distinction

Keynote Speaker: Lynne Katzmann

In this engaging presentation, Lynne Katzmann, founder and president of Juniper Communities, details how the company built its unique culture and how that became central to its mission and success. The session concludes with key insights we all can use to create a positive culture and let that propel us personally and professionally.

An Agenda for Action (1:30 - 3:00 PM)

We all know the problems. Now is the time to act. In this interactive, consensus-building working session, join the conversation and help identify critical action items for Argentum and our membership.

  • Facilitated by Brent Weil, VP, Workforce Development, Argentum

Strive for Greatness (3:00 - 4:00 PM)

Our industry has thousands of well-run communities. A few stand out as truly great, but how did they get that way? Organizational experts point to the importance of setting a vision and sticking with it. Hear from leading companies on how they put that vision to work, executed the many steps large and small that led to success, and ensured continuous improvement for lasting results.

  • Paul Mullin, Senior Vice President of Development, Silverado
  • Patricia Will, Co-Founder, President & CEO, Belmont Village

Did You Know?

1.2 million workers

need recruited by 2025 to meet the demands of an aging population.

45% turnover

rate plagues the senior living industry. We need to reduce this number.


of executives say they lose staff because of "cultural fit"

4 out of 5

senior living employees are women.

48% of employees

are more likely to stay with a company that acts on their feedback

Want to Get Involved in Solving the Workforce Challenge?

Enhance your recruiting and retention efforts with the Senior Living Works Engagement Toolkit. Senior Living Works is an initiative led by Argentum to meet the current and future needs of the senior living industry. Its focus is two-fold: engage and recruit the senior living workforce, and retain and train current employees.

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